Purposing
- Episodios
- 48
- Se publica
- cada dos semanas
- Último episodio
- 10 Nov 2026
Sobre el podcast
Talent and customers choose companies with purpose over those who only prioritise profit. Businesses must step up or get left behind. But where to start? Purposing speaks with leaders from some of the world’s most recognised brands to discover how they built purpose into their businesses. Join CEO of Given Agency, Becky Willan and a host of guests as they demystify this misunderstood topic into clear, actionable advice you can use in your own business. Why did John Lewis Partnership modernise their purpose in the midst of a global pandemic? How did The Body Shop make their purpose matter to everyone in their business? What are Lloyds Banking Group doing to make decisions differently, to help Britain prosper? All this and more on this season of Purposing.
Episodios 48
Why tech and sustainability make the best of bedfellows: Inside ServiceNow’s approach to change | Lyndsay Harris-Kyei
What does it take to make sustainability part of the way a business thinks, operates and grows? And how can sustainability teams connect their work to business priorities, from customer needs and efficiency to …
Notas del episodio
What does it take to make sustainability part of the way a business thinks, operates and grows? And how can sustainability teams connect their work to business priorities, from customer needs and efficiency to innovation and revenue?
In this episode, Becky is joined by Lyndsay Harris-Kyei, VP, Global Impact & Chief Sustainability Officer at ServiceNow. Drawing on ServiceNow’s journey to embed sustainability across its business and products, Lyndsay shares how the company is bringing sustainability into everyday decision-making and connecting its impact ambitions with business growth.
In this conversation, you’ll hear why sustainability needs to be part of the fabric of a business rather than a standalone function, how teams can make the case for sustainability in terms of business value, and why the role of the Chief Sustainability Officer is evolving. Lyndsay also explores how AI and technology can help sustainability teams work more effectively, the importance of responsible AI governance, and why collaboration across industries and supply chains is essential to scaling progress.
This conversation offers valuable insights for business leaders, sustainability professionals and anyone looking to understand how sustainability can become a driver of business resilience, innovation and long-term growth.
How fair are bananas? What Fyffes learned from a workers rights crisis in its value chain | Caoimhe Buckley
What does it take to make a global supply chain more sustainable? And how can businesses address the human rights and environmental challenges behind everyday products like bananas?In this episode, Becky is …
Notas del episodio
What does it take to make a global supply chain more sustainable? And how can businesses address the human rights and environmental challenges behind everyday products like bananas?
In this episode, Becky is joined by Caoimhe Buckley, Chief Corporate Affairs Officer at Fyffes. Drawing on Fyffes’ journey to strengthen its approach to human rights and sustainability, Caoimhe shares how the company has worked to better understand the impacts of its supply chain and create meaningful change in the communities connected to its business.
In this conversation, you’ll hear how a human rights crisis became a turning point for Fyffes, why listening to communities and building long-term partnerships are essential to progress, and how businesses can work with farmers and suppliers to improve outcomes for people and the planet. Caoimhe also explores the challenges of banana pricing, the role of shared investment, and how approaches such as regenerative agriculture can contribute to a more sustainable future.
This conversation offers valuable insights for business leaders, sustainability professionals and anyone looking to understand how businesses can take greater responsibility for their supply chains and turn sustainability commitments into lasting impact.
What if supermarkets could end food poverty? The Iceland Food Club story | Hilary Berg
What does it take to turn a good idea into meaningful social change? And how can businesses work with communities to tackle real-world problems like food insecurity in ways that create lasting impact?In this …
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What does it take to turn a good idea into meaningful social change? And how can businesses work with communities to tackle real-world problems like food insecurity in ways that create lasting impact?
In this episode, Becky is joined by Hilary Berg, a social innovation leader whose work spans initiatives including Iceland’s Food Club and projects with Alder Hey Children’s Hospital. Drawing on her experience bringing businesses, charities and communities together, Hilary explores what it really takes to move from good intentions to solutions that make a difference.
In this conversation, you’ll hear why effective social innovation starts with listening to the people experiencing a problem, how the right partnerships can turn an idea into action, and why testing, learning and adapting are essential to creating solutions that work. Hilary also shares insights on building support within organisations, challenging traditional ways of thinking, and creating social impact that can grow beyond a single project.
This conversation provides a wealth of practical advice for business leaders, sustainability and CSR professionals, and anyone looking to make social impact more meaningful, collaborative and sustainable.
LIVE from New York Climate Week: Finding the Actionable Edge
Sustainability has spent years building the business case, but the low-hanging fruit has largely been picked. The challenge now is finding the more difficult, higher-value opportunities that can drive growth …
Notas del episodio
Sustainability has spent years building the business case, but the low-hanging fruit has largely been picked. The challenge now is finding the more difficult, higher-value opportunities that can drive growth and resilience.
In this special live episode of Purposing, Becky is on the ground in New York for Climate Week, exploring how organisations can move from sustainability ambition to action, and build strategies that deliver both business value and positive impact.
Joining Becky for this discussion is an expert panel of sustainability leaders:
- Kevin Eckerle, Head of Environmental Affairs at Bayer Consumer Health
- Marissa Saretsky, Chief Sustainability Officer at Opella
- Eric Johnston, Head of Corporate Affairs & Sustainability at Nestlé Waters & Premium Beverages
- April LaCroix, Global Head of Strategy at Anthesis
In this conversation, you’ll hear how sustainability leaders are turning carbon into capital, making the case for investment and finding the “Actionable Edge”, where ambitious ideas meet practical action. And listen out for a few hot takes along the way, along with questions from the audience on what it really takes to turn sustainability into business value.
Want to dig deeper into ROI² and the Actionable Edge? Download the report HERE: https://www.anthesisgroup.com/insights/high-hanging-fruit-actionable-edge/
Learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful. You can download the Insiders’ Guide to Purpose HERE: https://givenagency.com/insidersguide/
James Reed: "Socialism and Capitalism don't work, but THIS works." - How becoming PhilCo forces long-term strength, not short-term extraction.
In this episode, Becky is joined by James Reed, Chairman and CEO of Reed, one of the UK’s most recognisable and successful family-owned businesses. James is also the author of Karma Capitalism, a bold vision …
Notas del episodio
In this episode, Becky is joined by James Reed, Chairman and CEO of Reed, one of the UK’s most recognisable and successful family-owned businesses. James is also the author of Karma Capitalism, a bold vision for a more ethical and purpose-driven approach to business.
Becky and James explore what Karma Capitalism looks like in practice and whether responsible, values-led business models can truly thrive amid today’s economic uncertainty, growing inequality, and rapid technological change.
How philanthropy-owned companies, often referred to as “Philcos”, are redefining corporate ownership, challenging traditional shareholder models, and reshaping how businesses behave, grow, and succeed over the long term.
Why James believes some ESG frameworks fall short of delivering real impact, and what meaningful execution, accountability, and ethical leadership actually look like in modern organisations.
As AI reshapes the world of work, James shares his perspective on the future of employment and the critical role that government policy, public funding, and education will play in supporting workers and businesses alike.
This episode dives deep into ethical capitalism, corporate responsibility, sustainable business models, and AI’s impact on employment, offering practical insight for founders, CEOs, policymakers, and anyone interested in the future of business in the UK and beyond.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
The sustainable return on investment framework: Proving profit, people and performance can align | Emilio Tenuta
This week Becky is joined by Emilio Tenuta, Chief Sustainability Officer at Ecolab. With more than three decades working at the intersection of business and sustainability, Emilio has helped shape how one of …
Notas del episodio
This week Becky is joined by Emilio Tenuta, Chief Sustainability Officer at Ecolab. With more than three decades working at the intersection of business and sustainability, Emilio has helped shape how one of the world’s largest B2B companies approaches growth, impact and responsibility, and how those priorities can be designed to work together.
We talk about Ecolab’s Exponential Return on Investment approach and what it shows about the link between sustainability, organisational effectiveness and profitability. We also explore why water, often overlooked in the climate conversation, is fast becoming a defining business issue, from resilience and risk to operational performance.
The conversation looks at how purpose is embedded at scale at Ecolab through measurable outcomes, practical partnerships and a focus on execution in the real world.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
The sustainability agenda 2026: Where leaders should focus their attention | Matthew Bell, CEO of Anthesis
What lies ahead in shaping the sustainability agenda in 2026? And what do leaders need to be preparing for to drive real-world change whilst driving profit?Today, Becky is joined by Matt Bell, the new CEO at …
Notas del episodio
What lies ahead in shaping the sustainability agenda in 2026? And what do leaders need to be preparing for to drive real-world change whilst driving profit?
Today, Becky is joined by Matt Bell, the new CEO at Anthesis, for a more forward-looking, strategic conversation on what lies ahead.
In this conversation, you’ll hear where leaders should focus their attention in shaping this year's sustainability agenda, how the role of the CSO is evolving as sustainability moves from ambition to action, and what role AI can play and the capabilities that will separate the leaders from laggards.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
When your purpose stops landing: How Legal & General rebuilt theirs and how you can too | Emma Hardaker-Jones
When a company built on purpose realises its purpose no longer lands, everything has to be re-examined. Even the language that once united it.So how do leaders reshape something so emotional, so foundational …
Notas del episodio
When a company built on purpose realises its purpose no longer lands, everything has to be re-examined. Even the language that once united it.
So how do leaders reshape something so emotional, so foundational, without breaking what made it powerful in the first place?
In this episode, Becky is joined by Emma Hardaker-Jones, Group Chief People and Transformation Officer at Legal & General. Emma has played a central role in defining Legal & General’s most recent chapter, with a big focus on purpose and culture.
In this conversation, you’ll hear how Legal & General reshaped their purpose to make it meaningful for every colleague, from the boardroom to the phone lines. They they unpick what it takes to hardwire culture change into leadership behaviour and why balancing head and heart is essential for building a purpose-driven business
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Can your cuppa change a global industry? Putting the tea in sustainability | Gareth Mead, Lipton
We all love a cuppa, but did you know the contents of the mug in your hands could hold the key to transforming global value chains?in this episode, Becky is joined by Gareth Mead, Chief Communications & …
Notas del episodio
We all love a cuppa, but did you know the contents of the mug in your hands could hold the key to transforming global value chains?
in this episode, Becky is joined by Gareth Mead, Chief Communications & Sustainability Officer at Lipton Teas and Infusions, the world’s largest tea company.
Gareth is responsible for shaping how the business defines and delivers its sustainability ambitions. With two decades of experience in corporate affairs, he’s helped some of the world’s biggest brands find their voice and their values.
In this conversation, you’ll hear how Lipton is rethinking the role of business in creating “value for all, the realities of embedding positive social and environmental impact in a complex, global system. They also explore why the future of sustainable business depends on transparency and collaboration.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Mutual benefits: How YBS enacts purpose to make financial services mutual, meaningful and member-led | Susan Allen, YBS
What if decisions were not just owned by stakeholders, but shaped by the customers themselves? In this Episode, Becky is joined by Susan Allen. Susan is leading the organisation at a time when financial …
Notas del episodio
What if decisions were not just owned by stakeholders, but shaped by the customers themselves?
In this Episode, Becky is joined by Susan Allen. Susan is leading the organisation at a time when financial services must do more than deliver profits. They must build trust, resilience, and create lasting value for their members and communities.
In this conversation, you’ll hear how a mutual organisation can support financial resilience and inclusion in times of economic uncertainty, why creating the right culture is central to delivering both social good and commercial success and what it takes for leaders to embed purpose meaningfully, so it shapes decisions from the boardroom to the branch floor.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
What the 'purpose gap' reveals about leadership and trust (and 3 THINGS needed to get employees to stay) | Sarah Gillard and Ben Hayman
Some estimates put the cost of replacing an employee in the UK at 25,000 pounds. And with one in five people considering leaving their roles, that really adds up. It's not just about risk, it's about missed …
Notas del episodio
Some estimates put the cost of replacing an employee in the UK at 25,000 pounds. And with one in five people considering leaving their roles, that really adds up.
It's not just about risk, it's about missed opportunity.
In this episode, Becky is joined by Sarah Gillard, CEO of A Blueprint for Better Business, a not-for-profit that helps organisations define and live their purpose. Sarah’s work aims to create a better society through better business, helping senior executives navigate the tension between profit, purpose, and long-term impact.
She's also joined by Ben Hayman, Managing Partner at Given, to explore insights from this year’s Purpose Gap research, exploring the disconnect between what companies say about purpose and what employees actually experience day to day.
In this conversation, you’ll hear why business purpose still matters, even in a polarised, uncertain world. We also delve into what the growing “purpose gap” reveals about trust, leadership, and communication, and how leaders can bring clarity, conviction, and humanity back into decision-making.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
WWF’s innovative new model to fund wildlife conservation | Stanley Anyetei, WWF
In this episode Becky is joined by Stanley Anyetei, Financing Green Lead at WWF Netherlands. Stanley is helping to redefine how conservation is funded, shifting from traditional philanthropy to innovative …
Notas del episodio
In this episode Becky is joined by Stanley Anyetei, Financing Green Lead at WWF Netherlands. Stanley is helping to redefine how conservation is funded, shifting from traditional philanthropy to innovative financial models that bring in private capital and long-term resilience.
In this conversation, you’ll hear why WWF is evolving its funding strategy in response to shrinking public and philanthropic finance, how impact investing brings discipline and scale to conservation and what not-for-profits need to unlock investment-ready solutions
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
What is sustainable finance?: 3 steps to access cheaper, long-term finance and create impact | Vijay Bains, Emirates NBD Group
In this episode, Becky is joined by Vijay Bains, Group Chief Sustainability Officer and Head of ESG at Emirates NBD. With a career spanning climate science research, consulting, and corporate leadership, Vijay …
Notas del episodio
In this episode, Becky is joined by Vijay Bains, Group Chief Sustainability Officer and Head of ESG at Emirates NBD. With a career spanning climate science research, consulting, and corporate leadership, Vijay is leading the charge to embed sustainability at the heart of one of the Middle East’s largest banks, pushing the boundaries of what it means for financial institutions to take responsibility in shaping a more sustainable future.
They explore why sustainable finance is not just a technical exercise, but a real opportunity for cheaper, longer-term capital and strategic partnerships, how embedding sustainability into governance, risk management, and remuneration can transform organizational behavior and what it looks like to pioneer initiatives like reversing the gender pay gap, operational emissions reductions, and climate finance disclosures.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Unlocking influence and creating change as an individual | Arabella Ellis, Co-Founder of Gyre
The role of the sustainability leader is rapidly shifting. It’s no longer just about technical expertise – it’s about navigating complexity, unlocking influence, and leading transformation. So how do you …
Notas del episodio
The role of the sustainability leader is rapidly shifting. It’s no longer just about technical expertise – it’s about navigating complexity, unlocking influence, and leading transformation. So how do you actually do it?
In today's episode, I’m joined by Arabella Ellis, cofounder of Gyre, and a seasoned leadership consultant and coach. With deep expertise in organisational psychology, she helps sustainability leaders connect with purpose, expand their influence, and show up with clarity, even in the messiest of systems.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Uniting Purpose and Storytelling to Drive Sustainability at Virgin | Darshna Myronidis, Group Director of Sustainability
Sustainability is a growing priority for organisations, but driving it forward can feel challenging and uninspiring. So how can we make it more engaging for teams while still delivering real impact?This week …
Notas del episodio
Sustainability is a growing priority for organisations, but driving it forward can feel challenging and uninspiring. So how can we make it more engaging for teams while still delivering real impact?
This week, Becky is joined by Darshna Myronidis, Group Director of Sustainability at Virgin. With over 20 years of experience, Darsh is now leading Virgin’s efforts to embed sustainability into the heart of the business, harnessing the power of storytelling and innovation to drive meaningful social and environmental impact.
In this conversation, you’ll hear how flipping traditional sustainability roles on their head can create space for real systems change, how to balance compliance and regulation with a future-focused, value-creating sustainability strategy and why fun, collaboration, and bravery are more powerful than ever.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
A greener route: Decarbonising Europe's largest delivery network: Caryn-Ann Allen, Geopost
Cutting emissions is crucial for the planet. But how can we effectively shift the mindsets and behaviors of suppliers whose practices have a significant environmental impact?In this episode, Becky is joined by …
Notas del episodio
Cutting emissions is crucial for the planet. But how can we effectively shift the mindsets and behaviors of suppliers whose practices have a significant environmental impact?
In this episode, Becky is joined by Caryn-Ann Allen, Group Associate Director for Sustainability at Geopost. Caryn is currently leading the charge on decarbonising Europe’s largest parcel delivery network, championing the power of collaboration, policy, and mindset shifts to drive meaningful environmental impact.
In this conversation, you’ll hear how transport and logistics, one of the world’s most carbon-intensive sectors, can become a driving force for climate action. They also explore how Geopost is cutting emissions across a complex, outsourced network and the role of policy, infrastructure, and governance in scaling cleaner delivery, and why clarity and long-term vision matter.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Healing beyond healthcare: The role of sustainability in shaping Bupa’s vision for people and planet | Nigel Sullivan
What role can sustainability play in improving both the health of people and of the planet?In this episode, Becky is joined by Nigel Sullivan, Chief Sustainability & People Officer at Bupa. Currently leading …
Notas del episodio
What role can sustainability play in improving both the health of people and of the planet?
In this episode, Becky is joined by Nigel Sullivan, Chief Sustainability & People Officer at Bupa. Currently leading their global push to integrate purpose at the heart of healthcare, Nigel is championing the intersection of human and planetary health to drive lasting impact across communities worldwide.
In this conversation, you’ll hear how Bupa’s purpose is transforming healthcare and guiding their global strategy, the role of sustainability in shaping Bupa’s future vision for people and planet and the key actions they are taking to create lasting impact in both healthcare and the environment.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Championing the power of sport to drive meaningful social and environmental impact | Gemma Wiggs and Jamie McKeown, World Rugby
Sporting events can be truly transformative. But how do you create positive impact, long after the tournament ends?Today, Becky is joined by Gemma Wiggs and Jamie McKeown from World Rugby — the global governing …
Notas del episodio
Sporting events can be truly transformative. But how do you create positive impact, long after the tournament ends?
Today, Becky is joined by Gemma Wiggs and Jamie McKeown from World Rugby — the global governing body for rugby union and organisers of the Rugby World Cup. Gemma is Head of Tournament, Team & Rugby Services and is currently leading preparations for the Women’s Rugby World Cup England 2025. Jamie is World Rugby’s Sustainability, Diversity & Inclusion Manager
In this conversation, you'll hear how they’re making rugby more accessible and inclusive, and why this an essential driver of growth for the game and their top advice when using any kind of big moment to drive positive change that lasts.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Avon Calling: A Purpose-Led Model for Women's Economic Empowerment | Natalie Deacon, Avon
When an organisation has had purpose in the heart of the business for decades, how do you ensure you keep that purpose fresh?Today, Becky is joined by Natalie Deacon, Executive Director of Purpose and …
Notas del episodio
When an organisation has had purpose in the heart of the business for decades, how do you ensure you keep that purpose fresh?
Today, Becky is joined by Natalie Deacon, Executive Director of Purpose and Sustainability at Avon. Natalie has been an integral part of defining and articulating Avon’s purpose, with particular focus on gender equality, breast cancer awareness and violence against women and girls.
In this conversation, you’ll hear how to keep your purpose fresh when it’s been a long-standing part of your brand, how to use reps on the ground to create change on a local level and how a direct selling model can help to empower women economically in today’s market.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Driving innovation and change in urban mobility | Will Butler Adams, CEO at Brompton
Our cities have been built around the automobile. So how do we reclaim our streets to promote modes of transport that benefit both people and the environment?This week, Becky speaks to Will Butler Adams, CEO at …
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Our cities have been built around the automobile. So how do we reclaim our streets to promote modes of transport that benefit both people and the environment?
This week, Becky speaks to Will Butler Adams, CEO at Brompton. The company has inspired a whole new category within the bike industry and has become a force for positive change in urban mobility.
In this conversation, you’ll hear how to build a purposeful culture that drives innovation and how it has helped fuel the success of the Brompton business.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Top 5 tips for 2025: Creating a culture that attracts and retains top talent
At this time of year, around one in ten of your workforce is looking for new jobs. And nearly half of employees are considering leaving their job due to employers failing to live up to their stated values and …
Notas del episodio
At this time of year, around one in ten of your workforce is looking for new jobs. And nearly half of employees are considering leaving their job due to employers failing to live up to their stated values and purpose.
So what does it take to have a good business culture, and what role does purpose have in creating the culture that attracts - and retains - talent?
In this best bits special episode, we’re looking back at some of our favourite interviews from series 3, with tips and examples from the people who have been there and done it…We’ll take you through five actionable steps for 2025 to build performance culture through purpose.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Breaking the glass ceiling through purpose: Finding Formula 1's first female driver with Ali Donnelly, More Than Equal
Less than 10% of all motorsports participation is female. And low statistics like this transcend across the sporting world compared to male athletes. With so many myths, stigmas and systemic barriers, how do …
Notas del episodio
Less than 10% of all motorsports participation is female. And low statistics like this transcend across the sporting world compared to male athletes.
With so many myths, stigmas and systemic barriers, how do you break the glass ceiling and allow these champions to take the wheel?
Today, Becky is joined with Ali Donnelly, CEO of More Than Equal, the global not for profit organisation with a mission to find and develop the world's first female Formula One champion. actionable In this conversation, we'll explore how to create positive change in the system through one of the most important cultural lenses out there, sport.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Executing global purpose strategy with local impact with Alma Alejandro
Having the right global purpose strategy to create change is essential. But how do you make sure it also has local impact? Today, Becky is joined by Alma Alejandro, Marketing Director for Global Intimate Health …
Notas del episodio
Having the right global purpose strategy to create change is essential. But how do you make sure it also has local impact?
Today, Becky is joined by Alma Alejandro, Marketing Director for Global Intimate Health and Wellness Brands at Kimberley Clark. In this conversation, we'll be exploring how to drive global impact with the right global purpose strategy and how to demonstrate results.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Climate Week NYC Special with Stuart McLachlan and Annabelle Stamm, Anthesis
This episode is a Climate Week special, in which we’ll be getting an insider’s view of New York Climate Week - the people there, the key events, trends and topics.This year’s theme is ‘It’s Time‘, emphasises …
Notas del episodio
This episode is a Climate Week special, in which we’ll be getting an insider’s view of New York Climate Week - the people there, the key events, trends and topics.
This year’s theme is ‘It’s Time‘, emphasises the urgency of climate action and spotlight businesses, organisations, and governments already driving momentum and breaking down barriers to progress.
Today, Becky is joined by Annabelle Stamm and Stuart McLachlan, who were on the ground at Climate Week representing Anthesis, a company committed to driving sustainable performance. They spent the week bringing together clients and organisations to address challenges, break down obstacles, and accelerate meaningful change.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
To learn more about sustainable performance, follow Anthesis on Linkedin.
Driving long-term success in a family owned business with Steve Beechey, Group Public Sector Director at the Wates Group
Family-owned businesses are truly unique, serving as the embodiment of tradition, community, and legacy. But how do these qualities shape their sense of purpose? More importantly, can the core values that …
Notas del episodio
Family-owned businesses are truly unique, serving as the embodiment of tradition, community, and legacy. But how do these qualities shape their sense of purpose? More importantly, can the core values that define family businesses be infused throughout an entire organisation, driving culture and long-term success?
Today, Becky is joined by Steve Beechey, Group Public Sector Director at the Wates Group.
In this conversation, they’ll be discussing how Wates designed, shared and implemented purpose in a family owned business.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Can the creative arts slow down climate change? With Polly Mackenzie, Chief Social Purpose Officer at UAL
Creative expression brings joy, purpose, and meaning to human lives. More than that, it is the definition of the possible, the desirable and the tactical. But can the next generation actually use the arts to …
Notas del episodio
Creative expression brings joy, purpose, and meaning to human lives. More than that, it is the definition of the possible, the desirable and the tactical. But can the next generation actually use the arts to tackle climate change and help to build more equitable prosperity?
Today, Becky is joined by Polly Mackenzie, Chief Social Purpose Officer at the University of Arts London and former Head of Policy for the Deputy Prime Minister.
In this conversation, they’ll be discussing how creativity needs purpose and how purpose needs creativity to create true social impact for society and the planet.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
How to build corporate reputation through purpose with Claire Hawkins, Director of Corporate Affairs and Investor Relations at Phoenix Group
Corporate reputation is more important than ever. Potential customers are not only looking at the services an organisation provides, but its public visual identity and how it makes a difference to society. But …
Notas del episodio
Corporate reputation is more important than ever. Potential customers are not only looking at the services an organisation provides, but its public visual identity and how it makes a difference to society.
But how do you build authentic corporate reputation through purpose and, in turn, create value?
Today, Becky is joined by Claire Hawkins, Director of Corporate Affairs and Investor Relations at Phoenix Group, The UK’s largest long-term savings and retirement business. In this conversation, they’ll be discussing how to build corporate reputation by putting purpose at the heart of innovation and how to navigate the risks that come with using your voice to create change.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
This is a Flamingo Media production brought to you by Given
When to change your purpose with Chris Jackson, Group Head of Colleague Experience at Centrica
Having purpose at the heart of your business is essential for meaningful brand impact. It’s also essential that your purpose is understood by all areas of your organisation. But with growth, unpredictable …
Notas del episodio
Having purpose at the heart of your business is essential for meaningful brand impact. It’s also essential that your purpose is understood by all areas of your organisation.
But with growth, unpredictable change and societal shifts, can your purpose become irrelevant? Was it clear enough to begin with? And how do you know when it’s time to change your purpose?
Today, Becky is joined with Chris Jackson, Group Head of Colleague Experience at Centrica, Leading energy services and solutions provider focused on energising a greener, fairer future. In this conversation, they’ll be discussing when it’s time to change your purpose and how to implement a new one that is clear and understood across your organisation.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
How to measure meaningful brand impact with Mitch Oliver, Global VP of Brand and Purpose at Mars Inc.
The idea of brand purpose is pretty contested within marketing. Critics are claiming that we’ve reached ‘peak purpose’ and are calling for people in advertising to stop trying to save the world and get back to …
Notas del episodio
The idea of brand purpose is pretty contested within marketing. Critics are claiming that we’ve reached ‘peak purpose’ and are calling for people in advertising to stop trying to save the world and get back to selling stuff. But is this true, or have we actually reached another level of maturity when it comes to purpose?
With consumers more switched on to social change than ever, marketers have a responsibility to create meaningful impact as well as driving sales. But how do you measure meaningful brand impact?
Today, Becky Willan is joined by Mitch Oliver, Global VP of Brand and Purpose at Mars Inc - a multinational manufacturer of confectionery, pet food, and other food products and the fourth-largest privately held company in the United States. In this conversation, we’ll be discussing how to translate a business’s purpose into meaningful and measurable brand impact - across different markets, categories and products.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Want to create a podcast for your business or brand? Contact Flamingo Media to make it happen.
Trailer: Purposing Season 3
This year, many businesses are finding it tougher than ever. So wouldn’t it be easier to put purpose and sustainability on the back burner? At least until it feels like there’s less of a trade off with …
Notas del episodio
This year, many businesses are finding it tougher than ever. So wouldn’t it be easier to put purpose and sustainability on the back burner? At least until it feels like there’s less of a trade off with profit…
What if I told you that despite the current economic climate, some of the world’s leading organisations are taking an entirely different approach, prioritising purpose as a fundamental driver of organisational performance? And they are thriving.
I’m Becky Willan, CEO of Given, back with a 3rd season of Purposing, the podcast that lifts the lid on how to run a truly purpose-driven business.
With more leaders worried about ESG backlash, and purpose being seen as a distraction from commercial priorities, we’re bringing you brilliant guests who are committed to doing purpose properly - and are reaping the rewards.
They’re leaders in organisations like Mars, Kimberly Clark, Centrica and many more. Together we demystify this often misunderstood topic, as they share their successes, learnings and actionable advice to help you to put purpose at the heart of your business.
Do you want to learn how to build a purpose-driven business from Given, the consultancy that’s helped some of the world's largest organisations become purposeful? Download the Insiders’ Guide to Purpose HERE.
Aquí están los 40 episodios más recientes de 48. Los anteriores están en el feed del podcast.
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