Why Europe is Ahead on Impact

Jack Mardack, co-founder of Oyster

Key points:

• Why impact should be treated as a design problem built into a business model from day one, rather than a values commitment bolted on later
• The difference between impact by intention and impact by design — and how founders and investors can tell the difference
• What it takes to prove impact with evidence, and why investors should fund proof rather than claims
• What replaces the ESG scorecard as the scorecard era comes to an end
• A ten-year vision for the European workforce if talent, capital, and opportunity finally connect across borders