Ferg’s thoughts on putting a dollar value on genetic change

What is a trait actually worth to a farming business?

Ferg has spent much of his career talking about the value of genetics, but it hasn't always been easy to put that value into real dollar terms that apply to individual farming businesses.

In this episode, Ferg explains how we plan to work out the dollar value of genetic performance with the use of our new tool, neXtProfit.

Ferg explains that it's not as simple as putting a price on an extra lamb or another kilogram of wool, because each change has a whole range of small on-farm impacts. For example, the extra feed and pasture consumed by that additional animal, and the flow-on effects on labour and farm management; or the extra chemical and labour required to manage a daggier animal.

Tune in to hear how we're planning on helping farmers put a dollar value on genetic change.

Head Shepherd is brought to you by neXtgen Agri International Limited.

We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

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