Video Podcasting: What It Means for Podcasters

2024 saw Spotify make a big push for video on their platform, while it also seemed anywhere you turned online was someone telling podcasters they need to do video to stay relevant.

So, is 2025 the year we all need to get on board with video podcasting, or does audio-first podcasting still have merits? Join your regular hosts Mark Asquith and Danny Brown, as well as guest co-host John McDermott, as they look to answer the question on everyone's lips: what does the push for video mean for podcasting and podcasters?

Our guest co-host this week: John McDermott

Co-Founder of Caloroga Shark Media, a podcast company focused on short-form pods. Previously EVP programming for Cadence 13. Before that 10 years at SiriusXM (VP Comedy & Entertainment). Before THAT a decade at WOR New York doing talk radio I am the host of the podcasts 5 Good News Stories and Daily Comedy News. Substack where I pontificate is John McDermott's Media Thoughts (mcdpod.substack.com) and people are encouraged to be my LinkedIn friend.

John's Website

@mcdradio on X

Links to interesting things from this episode

• Dave & Dave Unchained Van Halen podcast Podcast – Apple Podcasts
• Podcast Predictions, Trends & Tips for 2025
• Will Video Kill the Audio Star in 2025?
• Podcasting's unique selling proposition is not video | James Cridland - radio futurologist

In & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.

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