The ecosystem that makes high performers thrive | Naomi Walkland
Notes de l’épisode
Most marketers are told to project confidence even when they don't feel it. But what if the better move is just being honest about what you don't know?Naomi Walkland, CMO at Motorway and formerly VP of Marketing at Bumble, joined us live at The Marketing Meetup conference for a live episode of Your CMO Mentor to share the leadership lessons she's picked up leading high-performing teams across some of the UK's most recognised brands. From building psychological safety to staying clear-headed through rapid change, this is practical, human leadership advice from someone who's lived it.____________________Key topics include:- Why clarity breeds confidence, and how to give your team focus even when you don't have all the answers- The performance review feedback Naomi hated at the time that turned out to be the most important she ever received- How to build psychological safety so your team can take ownership and bring new ideas- Why high performance and supportive leadership are not in conflict- How to know when to step in and when to step back as a leader- Leading through budget cuts and business pressure without losing team trust____________________Timestamps:00:00 - Opening quote on leadership00:24 - Introduction05:03 - Quickfire round begins05:12 - Best marketing advice received06:42 - Leadership lesson from early career07:52 - Leading through uncertainty in 202611:06 - Building team culture and trust13:16 - Creating space for diverse voices16:06 - Leading through mistakes and hard decisions18:48 - What's unique about leading in 202620:38 - Community question: high performance vs supportive leadership21:51 - When to step in and when to step back____________________Big thanks to Weglot for sponsoring this episode: https://www.weglot.com/t/lp?utm_source=Podcast&utm_medium=media&utm_campaign=TMM____________________The full episode is now live on: Spotify: https://open.spotify.com/show/0cpW4Tsm2YuKJj488cNX1s?si=f0e962b481b74c80Apple Podcasts: https://podcasts.apple.com/gb/podcast/your-cmo-mentor/id1850910303