0: The Origin of Apple

Apple emerged from the unique environment of the Santa Clara valley suburbs of the '70s thanks to the particular genius of its two co-founders and some surprising help they got along the way.

Links and Show Notes:

Presented by Myke Hurley and Jason Snell.

Written by Jason Snell.

Audio editing by Myke Hurley and Jim Metzendorf. Video production by Jamie Snell.

Designed in California theme by Christopher Breen.

References:

• Infinite Loop (1999) by Michael S. Malone
• Apple: The First 50 Years (2026) by David Pogue (Amazon, Kobo, Apple Books)
• Steve Jobs (2011) by Walter Isaacson (Amazon, Used)

Originally released in Upgrade #609.

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