Catalina Estrada on Creating for Change

This week, I’m sharing my conversation with Catalina Estrada. Catalina is a Colombian illustrator now based in Barcelona. She reinterprets Latin American folklore and expertly documents the natural world in her stunning, and extremely colourful, artwork and patterns. Catalina has worked for major brands like Disney, Netflix and Coca-Cola but she’s also done heaps of self-initiated work for a host of global causes. In this episode we talk about her transition from design into illustration—a story that’s full of childlike curiosity and moments of kismet—and the ways her signature style has evolved over the years. My favourite bit is near the end, where Catalina talks about the value of active patience for creative people. She’s not the kind of patience where you sit on the couch quietly, but instead the kind of patience where you diligently do the work until something magic unfolds.

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