🌸 Creative Ecosystems, Community-Based Business & Breaking Up with Your Personal Brand — with Natalie Brite
Shownotes
Natalie Brite (they/them) is the founder and creative director of DoGoodBiz — an ethical creative studio for conscious leaders and the movements they're building.
On their Substack newsletter, they write about creativity, ecosystems, and doing work rooted in care. They also excoriate social media! But in a soft, supportive way, of course.
Today Natalie joins me to talk about why social media managers burn out so hard. And how their business when changed they let go of most of their retainer clients.
Together we explore:
- The consequences of social media dependence
- A step-by-step breakdown of how Natalie reinvented their marketing strategy
- What it actually means to take an ecosystems approach to business
- Creative ecosystems vs personal brands
- A random Lord of the Rings metaphor that I spend way too long making….
- & lots more!
RESOURCES + LINKS
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