Business Insider Embraced AI. How’s It Going?

Business Insider recently told its reporters they could use AI to write first drafts of their stories. It was a notable decision by editor-in-chief Jamie Heller, and made BI one of the first mainstream media outlets to embrace AI. We ask Heller what exactly AI is being used for in the BI newsroom. Plus: what skillsets still feel way out of ChatGPT’s reach, and why this is still a good time to get into journalism.

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