You Will Never Be Done. So Stop Trying!

More efficiency doesn't create breathing room — it just creates more to fill. In this episode, I dismantle the productivity trap and make the case for something more radical: deciding in advance what gets your time, and actually holding that line. Includes the real reason most creators can't log off, the FOMO that keeps you glued to your phone, and why working less might be the thing that finally forces your business to work without you.