#67 exec talks: 🇬🇧 Antons Nesterovs (Group Merchant Business Development, Allegro) – From price to trust: Building a Marketplace in the Czech Republic
Notas do episódio
Antons Nesterovs leads merchant success across all international markets at Allegro – the number one marketplace in Poland and a fast-growing player in Central Europe. In this episode of exec talks, Tony joins Matěj Kapošváry to explain how Allegro approaches the Czech market, what really drives marketplace success, and how a large platform balances growth, fairness, and long-term strategy in one of Europe’s most competitive e-commerce environments.
Key topics discussed in the episode:
- Why price alone doesn’t win on marketplaces – and how delivery speed, quality score, Smart and ads determine Buy Box visibility.
- How Allegro thinks about international expansion and when growth matters more than short-term profitability.
- What “fairness” means on a large marketplace and how Allegro enforces the same rules for all merchants across markets.
- How AI is embedded into everyday operations at Allegro – from internal processes to seller and customer tools.
- Why exporting successfully can be more about mindset and experimentation than tools or technology alone.
- How retail media and Allegro Smart are becoming key growth drivers beyond pure GMV.
✅ Všechny epizody najdete na https://exec.shopsys.cz/podcast
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