Pular para o conteúdo

The Book Every Café Owner Should Read Before Expanding | COLIN HARMON!

28 de setembro de 2026 · 1 h 2 min

Notas do episódio

What do you know about growing a coffee business? Not much? Well Colin Harmon knows a bit, in fact he’s written another book about it! The 3fe Founder shares a taste of the stories and lessons you’ll find in his book: like the scoop mix-up that wiped out a cafe's profit, why he turned down a half-million-euro deal, and how potato bags changed his roastery.

Plus! Colin runs us through real numbers on what scaling costs, the second-shop trap, and why growth might just mean more time with your family.


00:00 Is Growth Actually the Goal?

04:37 What Does Growth Really Mean?

06:52 Should You Open a Second Cafe?

10:35 The Problem With Scaling

14:24 Business FOMO

18:25 What Makes a Good Leader?

22:59 You’re Not a Bank

25:55 Outthink, Don’t Outspend

32:28 Getting More From a Small Cafe

36:58 Does Staying Small Work?

43:16 Keeping Personality as You Scale

50:10 When Is Enough, Enough?

53:20 Fixing Barista Competitions

58:16 Where to Get Colin’s Books


Massive thank-you to Colin for joining the podcast. Make sure you check out his book at https://3fe.com/products/what-i-know-about-growing-a-coffee-business/


Connect with Colin here: https://www.instagram.com/colinharmon/ 3fe Coffee: https://www.instagram.com/3fecoffee/


If you're new here (welcome), our show dives into some of the best coffee conversations on the internet, but we will always remind ourselves at the end of the day - It's Just Coffee!


Want more coffee content?


IT'S JUST COFFEE: https://linktr.ee/itsjustcoffeepod?utm_source=linktree_profile_share&ltsid=4e8cead0-6644-4c4a-b419-28c825b1b236

Want to get in touch? Hit us up at [email protected] for any questions or comments.

Proudly sponsored by:

Apax Lab: https://apaxlab.com/

Condesa Co.Lab: https://condesacolab.com.au/

Thanks for listening!

Learn more about your ad choices. Visit megaphone.fm/adchoices

Todos os episódios de IT’S JUST COFFEE!

Configurações

Exibição

Idioma

Define quais estações você vê primeiro na página inicial.

Histórico

As rádios e episódios ouvidos recentemente e suas últimas buscas ficam só neste navegador.

Avisos

Um aviso rápido quando um podcast que você segue tem um episódio novo. Desative podcasts individuais pelo sino na página deles.

Conta

Salve favoritos – no app e no site.

Atalhos de teclado

/
Abrir busca
Espaço
Reproduzir ou pausar
← →
No player: voltar 15 s, avançar 30 s (episódios) · na fileira: próximo bloco
↑ ↓
Na fileira: alvo dentro do bloco
Home / End
Na fileira: primeiro ou último bloco
Esc
Fechar janela ou menu
?
Esta visão geral
Tocando agora

Ir para a estação

A seguir

    Adicione episódios com “A seguir” – eles tocam depois do episódio atual.