Skip to content

Maximize your CTA

March 31, 2026 · 2 min

Show notes

Send a question for 'Ask Megan'

Hey, Podcasters!

You’ve heard it at the end of nearly every podcast: “Follow the show, leave a review, check out our website, join the newsletter…”

A classic call-to-action list. By the time it’s over, you’ve already tuned it out!

The problem isn’t that CTAs don’t work, it’s that most of them ask too much.

This week on Buzzcast, the team breaks down how to create a call-to-action that listeners actually complete without turning your podcast into a list of chores.

Their strategy is to pick one priority and make it clear.

From there, everything gets easier:

  • You can plan your CTA so it feels intentional
  • It's easier to vary your wording so listeners don’t tune it out
  • Allows for flexibility of placement in your episode

They also talk about using the Benjamin Franklin effect: an easy way to ask for help that actually increases listener buy-in.

If you want more listeners to take action (without sounding repetitive or pushy), this episode will help!

Listen to Buzzcast


Podcasting Made Simple Live

On April 16th, PodMatch is hosting ​Podcasting Made Simple Live​, a premium virtual event for podcast hosts and guests that helps them grow their influence, revenue, and expertise!

All Buzzsprout podcasters can attend for free! Just use code BUZZLIVE at checkout for a free ticket.

Have a question for Megan? Send a text!

That's all for this week! Thanks for listening & keep podcasting!

All episodes of Buzzsprout Weekly

Settings

Display

Language

Decides which stations you see first on the home page.

History

Recently played stations and episodes and your latest searches are only stored in this browser.

Notifications

A short notice when a podcast you follow has a new episode. Turn off single podcasts with the bell on their page.

Account

Save favorites – in the app and on the website.

Keyboard shortcuts

/
Open search
Space
Play or pause
← →
In the player: back 15 s, forward 30 s (episodes) · in a row: next tile
↑ ↓
In a row: target within the tile
Home / End
In a row: first or last tile
Esc
Close window or menu
?
This overview
Now playing

Go to station page

Play next

    Add episodes with “Play next” – they play after the current episode.