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Why context is the missing piece in fleet data

August 10, 2026 · 17 min

Show notes

This bonus episode of Drivetime — MOVE Monday — features Juho Hyytiäinen, Co-founder and CEO of Way, discussing how fleets can move from simply collecting vehicle data to making smarter business decisions with it. Drawing on a career spanning AI startups, Lucid and connected vehicle technology,

Juho explains why data alone isn't enough. The real value comes when businesses add context, turning raw vehicle data into actionable insights that improve efficiency, reduce costs and support better outcomes.


The conversation explores how fleet operators can use connected vehicle data to understand customer site activity, reduce wasted journeys, improve vehicle utilisation and make proactive decisions around maintenance and operations. Juho also shares why OEMs and software providers must work together to unlock the full potential of connected fleets, and why the future belongs to businesses that can turn dashboards into decisions.


Drivetime is the global auto tech podcast powered by Keyloop.

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