Roblox (Ep. 27)
Show notes
Mitch & Blake discuss one of their favorite companies in games, Roblox.
They start by outlining Roblox's core competitive advantages, and how they are unique in providing creation, consumption, aggregation, and monetization in a single platform. They also discuss how unusual it is for a company to get to Roblox's scale with a pure platform strategy and no first-party games.
They then discuss the history of the company, and what it was doing for the decade before it appeared on the radar screens of most game industry observers. Mitch talks about hearing the pitch from CEO Dave Baszucki back in 2007. They discuss the period of inflection when they simulatenously launched on mobile platforms and significantly invested in upgrading graphics and the overall experience.
After reviewing Roblox's enduring advantages, they turn to the "bear" case for the company as a public stock and address some of the company's perceived shortcomings.