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AI is a terrible brainstormer (until you do this)

October 4, 2026 · 14 min

Show notes

You ask AI for ideas and get a tidy list of ten, each one praised as being brilliant. The tempting move is to grab the first one that looks decent and get on with your day. The catch is that you've handed over the thinking, and what comes back tends to look a lot like what everyone else is getting. 

AI can be a far better brainstorming partner when it sharpens your thinking instead of replacing it. The difference comes down to how you set it up and what you ask it to do. 

In this How I AI episode, Neo and I unpack how we use AI as a brainstorming buddy at Inventium. You'll leave with a way to brainstorm that produces ideas built around your business, your customers and your goals. 

What you'll learn: 

  • Why AI's ideas tend to land close to everyone else's 
  • The context AI needs before it can help you brainstorm well 
  • Four techniques that keep you doing the ideating 
  • How to get AI to put the questions to you 
  • The bonus prompt that makes AI ask something of you first 
  • Practical AI tools for productivity and focus 
  • Real-world AI workflows used by high performers 
  • How to use AI at work without burning out 
  • Smart shortcuts for managing time and mental load 

 

Download Inventium's Brainstorm Buddy skill here:  

https://amantha-imber.kit.com/brainstormbuddygpt 

Connect with Neo Aplin on LinkedIn (https://www.linkedin.com/in/neoaplin/) and via inventium.ai (https://inventium.ai), where he leads Inventium's AI training and upskilling work with organisations and teams. 

 

If this episode got you thinking about how to brainstorm with AI, listen to my interview with the Exploding Kittens CEO about his working-with-AI ritual for generating great ideas. Listen to the full episode here. 

 

How I AI with Dr Amantha Imber and Neo Aplin explores how high performers are using AI at work to boost productivity, make better decisions and reduce overwhelm.  

Want more practical ways to put AI to work? You can now follow How I AI separately on Spotify or Apple Podcasts so you never miss an episode. 

 

My latest book The Energy Game is out now. You can order a copy here: https://amzn.to/48ID29M 

Connect with me on the socials: Linkedin (https://www.linkedin.com/in/amanthaimber) 

Instagram (https://www.instagram.com/amanthai) 

If you are looking for more tips to improve the way you work and live, I write a weekly newsletter where I share practical and simple to apply tips to improve your life. You can sign up for that at https://amantha.substack.com/ 

Visit https://www.amantha.com/podcast for full show notes from all episodes. 

Get in touch at [email protected] 

Credits: 
Host: Amantha Imber 
Sound Engineer: Martin Imber 

See omnystudio.com/listener for privacy information.

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