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Help! Posting my illustration work makes me cringe 😬

October 2, 2026 · 23 min

Show notes

This week it's just Helen and Katie here (helloo - Tania was off in Naples eating pizza for us. We were living vicariously through her.)

Let's get stuck in and answer your excellent questions about marketing your illustration work.

"I just don't know where to begin!" and overcoming our arch nemesis: cringe.

Plus SLOTH FACTS. You're welcome.

Timestamps, for the timestamp fans:

00:00 – Time off is good for you, and good for business
01:00 – Helen's short, intense work bursts on the latest Salty book
02:00 – Take the bus
03:00 – "Where do I start with marketing?"
04:00 – Trying on hats (and taking them back off)
04:45 – The creative car and the business car
06:00 – Brilliant work nobody sees vs brilliant marketing that needs more art car time
07:00 – Seven ways to get your work in front of picture book publishers
08:30 – Low-pressure Instagram and the overflowing camera roll
09:30 – If we were starting again: website, portfolio etc.
11:00 – Ditch the "aspiring", "wannabe" and "itty bitty" labels
11:30 – Cringe
12:45 – Caveman brains
15:00 – It's not meant to be easy
16:15 – "How do I get over myself?"
17:15 – Seeking validation vs showing up to share your goodies
18:00 – Illustration Business Club doors are open, plus the new 10-pay option
19:45 – Art Club, sloth ribs and a guinea pig Wild West village

Links mentioned:

Byeeee for now!

x The Good Ship Illustration (Helen, Katie & Tania)

p.s. Get your illustration business ducks in a row. 🐥 🐥 🐥 The Illustration Business Club doors are open now, with a new option to pay in 10 smaller instalments.

We'd love to have you sailing with us! https://www.thegoodshipillustration.com/business

Come and say hello!

✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com

p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

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