Hits 1 Latina

The radio station Hits 1 Latina is a specialized offshoot of the web radio network Hits 1, based in Monaco. While the network’s main programme is primarily focused on dance and electro music, this specific channel is exclusively dedicated to Latin pop music. As part of a broad digital portfolio ranging from deep house to clubbing sounds to seasonal formats such as Christmas Hits, Hits 1 Latina serves as a dedicated destination for lovers of Latin American rhythms and current hits from this genre.

Broadcasting is purely digital via the internet, with the portal accessible worldwide through various players and a dedicated app. The station forgoes traditional editorial spoken segments and instead focuses on a continuous rotation of music tracks. The technical infrastructure is provided by the umbrella brand Hits 1, which in addition to the editorial curation of the playlist also operates a number of other genre-specific channels. With this offering, the network serves both the local audience in Monaco and an international listenership that is specifically seeking Latin American pop sounds in an ad-free digital environment.