Skip to content

AI Revisited - part 2

March 4, 2026 · 28 min

Show notes

Following up on an earlier conversation about AI, this episode shifts to the product side of the discussion. Host Kimberly Rhodes chats with 37signals CEO and co-founder Jason Fried about his daily AI use, what it's helped him do more efficiently, customer expectations, and how he's thinking about AI's role in future product updates.

Key Takeaways

  • 00:12 – Putting AI tools to work
  • 06:42 – Using AI to reclaim time, not replace thinking
  • 12:19 – Where 37signals sees thoughtful implementation fitting in
  • 17:16 – Why rushing adoption can backfire
  • 18:25 – The ongoing debate from the customer perspective
  • 21:45 – Why workforce changes aren’t always tied to automation
  • 25:40 – Human interaction still matters

Links and Resources

All episodes of REWORK

Settings

Display

Language

Decides which stations you see first on the home page.

History

Recently played stations and episodes and your latest searches are only stored in this browser.

Notifications

A short notice when a podcast you follow has a new episode. Turn off single podcasts with the bell on their page.

Account

Save favorites – in the app and on the website.

Keyboard shortcuts

/
Open search
Space
Play or pause
← →
In the player: back 15 s, forward 30 s (episodes) · in a row: next tile
↑ ↓
In a row: target within the tile
Home / End
In a row: first or last tile
Esc
Close window or menu
?
This overview
Now playing

Go to station page

Play next

    Add episodes with “Play next” – they play after the current episode.